Samsung QE77S90D 77" OLED 4K HDR Smart TV

Samsung QE77S90D 77" OLED 4K HDR Smart TV

The Samsung QE77S90D 77" OLED 4K HDR Smart TV immerses you in the ultimate cinema experience with its self-lit pixels that accurately control shadows and highlights. Prepare to be mesmerized by deep blacks and a stunning array of colors bursting from the screen. The OLED HDR+ technology puts you in the center of the action, revealing every detail with mind-boggling clarity. Powered by the NQ4 AI Gen2 Processor, this TV enhances the brightness, contrast, and sound of any program, while seamlessly transforming HD content to near 4K quality through advanced AI and 20 neural networks. It's mind-blowingly intelligent.

Good to know

- With its LaserSlim design and almost no bezel, this TV looks beautiful from every angle
- Dolby Atmos uses the TV's speakers to create an immersive surround sound effect – you'll love how incredible everything sounds
- Tip the odds in your favour with Motion Xcelerator – you won't miss a moment thanks to a 144 Hz refresh rate and ultra-low input lag
- The anti-glare technology with ultra-wide viewing angle absorbs reflections, so you won't be distracted from the on-screen action
- Sound is more realistic with Object Tracking Sound Lite – the TV speakers follow the on-screen action
- Play Xbox titles and other games on the Samsung Gaming Hub – no downloads, no console, no fuss
- Get binging on a huge collection of films, TV shows, and all your favourite catch-up apps on Samsung's smart TV platform